Taylor & Francis Ltd - International Case Studies In Innovation And Entrepreneurship In Tourism - Paperback Screw Artist: Alan Braufman
Taylor & Francis Ltd - International Case Studies In Innovation And Entrepreneurship In Tourism - Paperback Screw Artist: Alan BraufmanBinding: Paperback Description: This international case study book provides 23 expertly curated case studies on entrepreneurship and innovation in tourism each with detailed implementation instructions for the instructor to maximise student participation and learning. The dynamic characteristic of the tourism industry under the influence of micro and macro environment factors requires future professionals to be equipped with appropriate skills and
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