Promises Promises The First World War is

The First World War is widely conceived as a pointless conflict that destroyed a generation

Drawing on extensive archival material

‘This book is fundamental to providing careful historical context and complex

individual stories for a phenomenon that is often discussed in abstract

In the boundary-riding tradition of the Annual project

Promises Promises The First World War isA lively history of political advertising, from the first election of the modern era in 1938 to today Brimming with political party campaign advertisements from the 1938 election to the present day, this colourful, engaging book brings together 80 years of political advertisements that can truly be said to have made New Zealand history. The authors analysis is penetrating and original and visual material is abundant and revealing. Perfect for history,