Thomas Manoj - Why People (Don T) Buy The Go And Stop Signals - Hardcover Financial Law Barcode: 602577451904

Barcode: 602577451904

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The first of its kind The Oxford Handbook of Cultural Sociology offers comprehensive and immediate access to the real developments and disagreements taking place in the field and deftly exemplifies how cultural sociology provides a new way of seeing and modeling social facts

Thomas Manoj - Why People (Don T) Buy The Go And Stop Signals - Hardcover Financial Law Barcode: 602577451904Binding: Hardcover Description: Full of practical diagrams and maps as well as international case studies this book offers a unique and extensively tested GO STOP Signal Framework' which allows managers to better understand why consumers are not buying their products and what can be done to put this right. Title: Why People (Don T) Buy The Go And Stop Signals Author(s): Thomas Manoj Publisher: Palgrave Macmillan Barcode: 9781137466679 Pages: 223