Brenkert George G. (Georgetown University Usa) - Marketing Ethics - Paperback Lovers Rock Barcode: 889853843725

Barcode: 889853843725

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Brenkert George G. (Georgetown University Usa) - Marketing Ethics - Paperback Lovers Rock Barcode: 889853843725Binding: Paperback Description: Marketing Ethics addresses head on the ethical questions misunderstandings and challenges that marketing raises while defining marketing as a moral activity. Title: Marketing Ethics Author(s): Brenkert George G. (Georgetown University Usa) Publisher: John Wiley And Sons Ltd Barcode: 9780631214236 Pages: 269 Pages Publication Date: 3 3 2008 Series: Foundations of Business Ethics Category: Sales & Marketing