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Despite efforts to curtail tobacco use 2 , the Chinese tobacco industry is still able to attract consumers through marketing tactics that can increase smoking susceptibility 3 , particularly efforts to attract populations where smoking has traditionally been less acceptable, including youth and women

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This means the earlier someone quits smoking, the better their chances of living a longer and healthier life

Alan Graham, head of marketing at STG UK commented: Were delighted to announce this fresh new look for the Natural American Spirit range

Hollywood actors Rock Hudson and Tony Curtis Cigarette commercial featuring John Wayne, who developed lung cancer