len dawson cigarette photo January 15, 1967: The photograph of smoking a at halftime of Super Bowl I was taken during the first AFL NFL World Championship Game between the Kansas City Chiefs In 1967, Kansas City Chiefs

In 1967, Kansas City Chiefs quarterback Len Dawson was famously photographed enjoying a cigarette in the locker room just before the first ever Super Bowl. The moment perfectly captured the laid back attitude of Len Dawson smoking a cigarette and drinking a Fresca during halftime of Super Bowl I, 1967. The Chiefs lost 35 10 to the Packers. : r KansasCityChiefs 1967 Len Dawson (KC Chiefs) puffing on a cig. at halftime in the first Super Bowl..We sure are a lot more knowledgeable now about the dangers of smoking than they were back Len Dawson taking a break with a cgarette and a Fresca on the sidelines, 1967. Len Dawson taking a break with a cgarette and a Fresca on the sidelines, 1967. YouTube

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