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How the tobacco industry targeted Black smokers with ads for menthol cigarettes The targeted marketing of menthol cigarettes through sponsorships, magazine advertising, retail promotions, and concentrated point of sale advertising in Black neighborhoods has had devastating consequences. #BHM #BlackHistoryMonth #SubstanceUse Mint That Kills: The Curious Life of Menthol Cigarettes The Atlantic For decades, Big Tobacco has engaged in targeted marketing of menthol cigarettes to African Americans, who suffer high rates of tobacco related death and disease. Menthol makes cigarette smoke less harsh (but just TIL 80% of black smokers smoke menthols : r todayilearned

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